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What Does MYT Mean to You?

Many people have asked me what MYT stands for in MYT AI and MYT Automation.  Of course, in simple terms,  it sounds like Mighty.

The real answer? It depends on where you are right now.

MYT isn’t what it means to me. It’s what it means to you.

When I first started building The Process Guru, the starting point was simple: Map Your Tasks. Before you fix anything, before you buy any software, before you even think about AI, you have to know what you’re actually doing. Most businesses skip this step. That’s usually why they’re struggling.

But as clients moved through the process, MYT became something different at every stage of the journey. It evolved. It met people where they were.

So here, in the order you might just experience them yourself, are 30 things MYT could mean for you:

  1. Map Your Tasks (Where are we now? What are we actually doing?)
  2. Measure Your Targets (What does success look like?)
  3. Model Your Thinking (Challenge assumptions, reframe the problem)
  4. Mobilise Your Thinking (Get clarity and alignment on the approach)
  5. Manage Your Time (Prioritise ruthlessly)
  6. Manage Your Transformation (Structure the change)
  7. Motivate Your Tribe (Bring people with you)
  8. Mobilise Your Talent (Put the right people on the right things)
  9. Mentor Your Team (Develop capability as you go)
  10. Make Your Transition (Move from old to new)
  11. Master Your Tools (Get the tools working properly for the fixed process)
  12. Master Your Technology (Layer in tech once the process is solid)
  13. Modernise Your Technology (Upgrade and optimise)
  14. Move Your Thinking (Keep evolving, don’t stand still)
  15. Make Your Transformation (Land the full change)
  16. Mobilise Your Team (Scale with the right crew)
  17. Multiply Your Talent (Grow capability across the business)
  18. Multiply Your Time (Automation and AI creating capacity)
  19. Maximise Your Throughput (Get more from what you have)
  20. Maximise Your Time (Operate at peak efficiency)
  21. Maximise Your Tomorrow (Future-proof the business)
  22. Master Your Trade (Become the best at what you do)
  23. Master Your Trajectory (Own your growth path)
  24. Master Your Tomorrow (Lead into the future with confidence)
  25. Make Your Turnaround (For those who need to recover and rebuild)
  26. Make Your Team (Build the right crew for the journey ahead)
  27. Make Your Technology (Create bespoke solutions)
  28. Move Your Trajectory (Change direction with purpose)
  29. Mandate Your Transformation (Lead from the top with conviction)
  30. Multiply Your Time (MYT at its fullest. Time, talent, and technology all working together)

Notice something? The first ten are about understanding and fixing. The middle ten are about building and embedding. The final ten are about growing and leading.

That’s not an accident. That’s The Process Guru Way.

Most businesses jump straight to number 18, 19, or 20, they want to maximise and multiply before they’ve even mapped. And then they wonder why the AI isn’t working, why the automation is creating more chaos, why the technology feels like a problem rather than a solution.

You can’t multiply what’s broken.

So wherever you are on that list right now – that’s where we start.

What number are you?

Steve Ball is the Captain and Founder of The Process Guru Ltd, MYT AI Ltd, MYT Automation Ltd and Energy Nexus Ltd. With 40 years of experience in business process improvement, he helps businesses fix “The Human Bit™” before the tech bit.